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PR Intern - Spring 2018

Reports to: PR & Talent Relations Manager

Overview: The PR intern will help ​ reach more young people through press coverage​​, celebrity and influencer outreach/management, and special events.

For more about our internship program including dates and compensation, please see our internships page.


What you'll do:​

  • ​Research and identify relevant celebrities​/influencers​ to support campaigns​​
  • Pitch scholarship winners to local press outlets
  • Brainstorm and execute upon unique strategies to work with celebrities​/influencers​ to drive press and get their fans involved in campaigns
  • Work with Digital Marketing Intern to draft social media plans associated with the Celebs/Influencers that you discovered
  • Brainstorm PR stunts to help drive press coverage for our campaigns
  • Assist with logistics for celebrity PSA shoots and events
  • Create pitch materials for talent and PR outlets
  • Maintain press records for internal use and to report to external partners
  • Update the press page on the site


What you'll learn:

  • How much all of the people on your team (even the ones you don’t directly report to) love grabbing coffee and/or McFlurries
  • How to write pitches that people want to read
  • How to use Cision to build outreach lists, and monitor media
  • How to create strategies to reach the most amount of young people and create the most impact
  • All of the words to Toto's Af​r​ica


What we're looking for:

  • Someone who could get 100 on this Buzzfeed quiz.
  • And totally understands this.
  • Super organized and detail oriented
  • Excellent communication skills; solid grammar, ability to convey message clearly, good telephone manner
  • Self-starter, ability to work well alone or with others
  • Creative, can think outside of the box
  • Someone who can manage their time in order to hit tight deadlines
  • You love and live all of this.



  • Please attach your resume and a cover letter
  • Cover letter should be no longer than 200 words, in your professional speaking voice. No boring cover letters!
  • Respond to the questions below

Please, no calls.


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